Small Business Content Marketing

What is small business content marketing

Ed Holtzman Content Marketing 0 Comments

Content marketing is a type of marketing which primarily uses content to build trust with potential customers and build brand awareness. It’s more subtle than traditional advertising, as the purpose is to educate, inspire, entertain and connect rather than to push for a hard sale. While the term may be new, the concept is not. If you’ve ever watched cartoons …

Google My Business

Local SEO: 5 Big Google My Business Updates

Ed Holtzman Local SEO, Websites 0 Comments

54% of all sales in the US come from small businesses. Because local industry is the cornerstone of our economy, it’s no wonder even the biggest companies in the world have started to pay more attention to the local level. Google My Business is an incredible local SEO tool that all businesses need. You may feel you’ve mastered it, but with Google, …

Email Marketing in 2017

5 Benefits Of Email Marketing

Ed Holtzman Email Marketing 2 Comments

While email marketing may not be the trending marketing tool, it’s still powerful.

Email is easy. It provides for the on-the-go communication that we all seek. This means it also allows you to reach your intended audience in a preferred method.

Though text messages are all the hype, email still has its place. By 2019, it is predicted that 2.9 billion people will use email.

With so many email users, it only makes sense to advertise your business using email marketing.

Not convinced yet? Read on!

Site care plans - website maintenance

Properly Keeping Up with Your Website Maintenance

Ed Holtzman Websites 0 Comments

Your website is one of the most common ways you communicate with your customers – so you need to do everything you can to make sure it always looks its best. Here, we’re revealing our top 4 website maintenance tips. Follow this consistently to make sure your site doesn’t drive traffic away! 1. Update Contact Forms/Info This is an easy …